Gameplay, by far.
Dofus has kept me playing for years and years again. It's got dated graphics, but the turn-based combat system and heavy reliance on profession-made equipment makes it such an intricate game to play. The rush of a new server, knowing that the economy is yours' for the while plowing through profession levels, really gets my blood pumping and me wanting to play more and more.
FFXIV(Midgardsormr): Euler Breslau - 60 SMN, AST, SCH, WHM, BRD, BLM, CUL, GSM, BTN, MIN, LTW, CRP, WVR
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